Owned & Operated
Local Advertising
Engagement / Awareness / Leads
Local Advertising
opportunities
Reach a highly engaged, local audience on their most trusted local news site.
Our Local Advertising opportunities extend across several ad types and allow local businesses to ensure top-of-mind awareness among their local audience.
- High Impact Reveal: Our reveal ad unit expands from the top of the page upon landing, immersing the user in your advertising content right at the start. The CTR for this ad unit outperforms a standard targeted display ad by 3x on average.
- Standard Display: Our Standard Display units appear dispersed among our page content, creating a more natural and immersive browsing experience for both our readers and advertisers.
- In-Banner Video: Our In-Banner Video units allow businesses to include both static and video creative within certain ad slots to capture user attention and display their message effectively. In-banner ads can run in the High Impact Reveal unit and some standard display units.
- Native: This unit appears within our headline blocks and promotes content by displaying an image and headline, teasing the content to come.
- Video: Our Video ad units appear both prior to video content throughout the site and embedded within articles, ensuring brands can reach users no matter where they are browsing content.
- Local Email: Promote your business to our list of opt-in subscribers who have signed up to receive local advertiser messages!
make an impact on your ideal audience
Articles & Resources
Unveiling the Relevance: Why A Modern Website Design Is Key
In today's rapidly evolving digital landscape, a website serves as the virtual storefront for small and large businesses alike. It's not just a collection of web pages; it's a dynamic platform that can make or break an online presence. Despite this fact, many large...
The Future of Digital Marketing: Elevate Your Online Presence with AI SEO Services
In the rapidly evolving digital landscape, staying ahead in the SEO game is crucial for businesses aiming to boost their online visibility and attract more customers. Artificial Intelligence (AI) has emerged as a game-changer in this realm, offering innovative...
What Happens When Cookies Disappear? A Panel Discussion On The Power of Audience in a Cookieless World
As the digital advertising landscape braces for a significant shift, experts gathered at a panel hosted by the Richmond Times Dispatch to discuss the future of marketing in a cookie-less world. The session, led by moderator Joe Battistoni, featured insights from...
What to do with your advertising dollars when Cookies become obsolete?
In the rapidly evolving digital landscape, navigating a cookieless world has become a crucial challenge for many businesses. The shift away from traditional tracking methods promises to redefine how you engage with your audience online, ensuring privacy and compliance...