As the digital advertising landscape braces for a significant shift, experts gathered at a panel hosted by the Richmond Times Dispatch to discuss the future of marketing in a cookie-less world. The session, led by moderator Joe Battistoni, featured insights from...
Amplified Digital Agency: Your Strategic Marketing Partner for Unparalleled Growth In the fast-paced and ever-evolving world of digital marketing, businesses face a critical decision: Should they keep their marketing efforts in-house or partner with an external...
At Amplified, we’re constantly seeking new ways to strengthen our robust product suite to ensure that we deliver best-in-class advertising solutions to our business partners. In July, we partnered with Lee Enterprises and Amazon Advertising to bring you Streaming TV...
You want to try something new for dinner so you pull up a video on YouTube demonstrating the recipe. Before the chef’s video starts, an ad for a blender pops up. You’re happy with your blender so you hit the skip button. You just experienced a YouTube TrueView...
It seems these days it is almost impossible to go into an establishment without seeing some sort of cannabidiol (CBD) product being sold, and as these items continue to grow in popularity, it makes sense that advertising and promotion would follow along. However, for...
Mobile audiences are becoming more and more important to be in front of, in fact, we now know that more than half of web traffic now comes from mobile devices. Smartphones make it easy to get in front of users based on location information, but there are several types...